Suited Connectors is a well known poker brand that was looking to refresh their visual identity. We started by diving deep into better understanding the poker community in order to apply those insights into the brand identity of Suited Connectors. Sleek, minimal, and on point with the look and feel, our next task is to design a new e-commerce website for Suited Connectors that will feature new apparel products and provide a seamless user experience that will boost their brand and extend their reach nationally.
Create a new visual identity for apparel products to market to the national poker community. Secondarily, produce a new e-commerce website (in progress) and several t-shirt and apparel concepts.
- Client: Suited Connectors
- Date: May 2020
- Category: Brand + Web + Design
- Art-Director: Jeremy Rivera
- Designer: George Tampakis
- Developer: Ramandeep Kaur